The CU Daily

A video/podcast for credit union marketers, covering an actionable tip, trick, or trend. New episodes published every workday (for best results, subscribe for free and watch/listen during your morning commute).

Episode 18: Critical Email Marketing Tips for 2019

Posted on Mar 21, 2019 3:00:00 AM

Virtually everything about email marketing has changed over the past 5 years. Are your tactics up-to-date or are you falling farther behind?

Topics: credit union marketing, email marketing, content marketing

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Topics: credit union marketing, email marketing, content marketing

Episode 13: Why You Should Be Creating All Content Around Your Avatars

Posted on Mar 13, 2019 3:00:00 AM

One of the biggest mistakes we see over and over is content (articles, ads, emails, video, etc.) that's created without a very specific user or member in mind. Only by targeting the needs, desires, and pain points of a particular avatar/persona in each piece you create will you find the levels of success that make your efforts worthwhile.

Topics: credit union marketing, email marketing, organic social, content marketing, podcasting, marketing strategy

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Topics: credit union marketing, email marketing, organic social, content marketing, podcasting, marketing strategy